MARKETING & TRADE SHOWS COMMITTEE

Committees / MARKETING & TRADE SHOWS COMMITTEE

As a FAMA member if you would like to be part of a committee, please contact the committee chairperson.

Marketing

MISSION

Mission of the Marketing Committee is to strengthen FAMA’s image throughout the Association’s constituencies and to promote growth of the organization by supporting the Membership Committee. The Marketing Committee will also provide assistance to the FAMA Board of Directors and members in their efforts in communicating FAMA’s mission, programs, policies, events, and successes throughout the fire service industry.

OBJECTIVES

To help promote FAMA at industry-wide meetings, conventions, exhibitions, and other appropriate places.
To provide suitable collateral materials for all FAMA promotions, marketing, and membership drives.
To provide assistance and coordination for FAMA speakers and presentations.
To provide press releases for all significant FAMA activities, meetings, or other events.
- Provide critical information necessary in helping FAMA constituents make informed decisions.
To maintain a dynamic web site that will communicate, educate, and articulate the position of FAMA and provide a vehicle for strengthening our message to the association constituents.
- Maintain an accurate website.
- Maintain a user friendly site.
- Ensure the statistics portion of the website is easily accessible and provides members with the most up to date information in a timely manner.

Trade Shows

MISSION

To work closely with the major trade shows in the fire industry to provide feedback and suggestions that will result in adding more value to the FAMA membership while attending the shows. To promote FAMA membership to those attending the major trade shows through appropriate advertising and call to action.

OBJECTIVES

Solicit feedback from the FAMA membership on suggestions to improve specific trade shows, schedule formal meetings with the trade show representatives and share those suggestions.
Invite trade show representatives to the annual fall FAMA meeting; allow each to present the summary of the last trade show and plans for the next trade show to the general FAMA membership.
Research opportunities to obtain sponsorships with trade show organizations that will benefit both parties and present the sponsorship opportunities to the FAMA Board.