By Kaoma Massa & Bert McCutcheon

Kaoma Massa is the director of culture and customer service at HiViz Lighting, Inc., a lighting manufacturer and FAMA member company.

Bert McCutcheon is vice president / general manager of Ferrara Fire Apparatus. He began his fire service career in 1985 as a junior firefighter with the Central Fire Department outside of Baton Rouge, Louisiana, where he is the district chief and has served as a paid and a volunteer firefighter throughout his career. At the age of 17, he began his fire industry career working on the production floor for Ferrara Fire Apparatus.

The COVID pandemic has transitioned the multistep process of purchasing and building a firetruck and an ambulance–from preconstruction and factory visits, all the way through to final inspection and training–to a predominantly “live” and party-to-party experience to one that is almost completely virtual. This has been a challenge since most customers feel a need to Continue reading

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